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Our Vision For Lexique Avenue
"To distribute unique and inspiring apparel for individuals that have felt hindered by their relentless hardships."
We believe that everyone’s AVENUE is unique and beautiful in its own way and when that AVENUE is pursued to the fullest, greatness is the ultimate result.
When you put on Lexique Avenue’s apparel we hope that it serves as a constant reminder that greatness and success is right around the corner for you.
A constant reminder to pursue your AVENUE to the best of your ability.
When someone says you can’t achieve something, keep walking down your own AVENUE. Get a little bit of motion, and start RUNNING down that AVENUE.
Aspire to be great. Lock in. Work Hard. Thank you for supporting Lexique Avenue’s way of life, and we’ll see you out there!
The Story Behind Lexique Avenue
Meet Lex, Founder & CEO of Lexique Avenue
Lex’s story began with constant change. As a young girl, she
moved from place to place, living with different family members and changing schools often. Stability was a luxury she could never quite grasp, and the challenges that came with it were overwhelming. Growing up quickly, Lex learned to navigate life on her own, figuring out the answers as she went.
Despite these hurdles, Lex kept her head above water. She worked hard, did her best in school, and held down a job since she was 16. But deep down, she knew she was capable of more than just surviving.
For years, Lex struggled with self-doubt and the weight of
past decisions. She found herself walking down the wrong path—what she calls the “wrong AVENUE”—time and time again. Her high school years were tough, and after graduation, life continued its familiar rhythm. Nothing was changing. Until, in 2021, Lex received life-changing news: she was going to be a mother.
This news ignited something deep inside her—a fire that
would push her to finally confront her struggles and take control of her
future. After becoming a mother, she worked relentlessly on her mindset,
dedicating herself to personal growth. But the real breakthrough came when Lex finally listened to the voice inside her head, the one urging her to take a different route. She realized that her dreams of entrepreneurship, which had always been a part of her, were finally within reach.
For too long, she had been walking the wrong AVENUE. But
now, she was ready to choose the right one—the one that would lead her to a life she could be proud of. And so, Lexique Avenue was born.
With a clear vision, Lex crafted a 7-step plan to launch her clothing brand. Step by step, she poured everything she had into her business, investing in herself and her future. And with each step, she moved closer to realizing her dream. Today, Lex looks back with pride, knowing how far she’s come.
She’s proven to herself that no matter how many wrong turns
she took down the wrong AVENUE, the chance to make the right choice was always there. It was about choosing to step onto the right avenue that was destined for her.
“I’ve dealt with a lot of tough times in my life. I didn’t always make the choice to overcome those tough times and work on bettering myself when I should have. Making the choice to go down a new AVENUE
when I knew I was going to become a mom CHANGED MY LIFE. That’s when I really started building up that resilience and started to shift my outlook on my life.
That realization after the fact, was a reminder that I’ve come so far. No matter what goes on in my life I can overcome it with positivity, hard work, and dedication to myself and the people around me. I want to thank everyone who supports me on this AVENUE of building my brand.
I hope that I can continue to share my story throughout this experience of becoming a business owner. I hope it inspires others to follow their AVENUE as well because everyone’s AVENUE is UNIQUE, and it takes a lot of strength and commitment to follow the AVENUE that’s destined for you.”